Category Archives: Market

XODUS MEDICAL: A SUCCESSFUL BUSINESS CASE

Xodus Medical Thailand

ENTERING IN THAI MEDICAL DEVICE MARKET IN 3 MONTHS. A successful business case. By Diego Sala, Pre-market specialist in Kha Group It was end of December 2017 when Xodus Medical, leading company in Surgical equipment located in Pittsburgh, Pennsylvania, signed the preliminary agreement with Kha Group in order to open Thai market. The company wanted […]

EXHIBITIONS ABROAD: INVESTMENT OR PURE HOPE?

FIERA ALL’ESTERO exhibitions abroad

by Diego Sala (bio)   Today we continue our journey in the opportunities of internationalization by analysing one of the two commonly used channel by companies of all shapes and sizes: international fairs. Blessing (in the past) and curse (today) of export managers, exhibitions abroad are still one of the most widespread ways to make […]